Frequently Asked Questions
Answers to common questions about sales funnels, websites, advertising, lead generation and working with Seek Simple Solutions.
Sales Funnels
What is a sales funnel?
A sales funnel is the journey a potential customer takes from first discovering your business to becoming a lead, booking an appointment and eventually becoming a customer. Each stage of the funnel has a job: attracting the right audience, converting visitors, qualifying leads and turning them into sales conversations.
Why does my business need a sales funnel?
Traffic on its own does not create customers. A sales funnel connects your ads, website, lead capture and follow-up so that more of the people who visit your website become enquiries, qualified leads and booked appointments instead of dropping off along the way.
What are the stages of a sales funnel?
Seek Simple Solutions builds funnels in five stages: Attract (Meta Ads, Google Ads and SEO), Convert (websites, landing pages and conversion optimization), Generate (lead generation and lead qualification), Book (appointment setting) and Optimize (strategy, testing and ongoing conversion optimization).
How do I find out where my sales funnel is losing customers?
Review the entire customer journey, from the first click to the booked appointment. We look at your audience targeting, website and landing page messaging, calls-to-action, forms, lead qualification and follow-up to identify exactly where potential customers drop off, then build and optimize the funnel to close those gaps.
How is a sales funnel consultant different from a digital marketing agency?
A sales funnel consultant connects every stage of the customer journey instead of managing marketing channels in isolation. At Seek Simple Solutions, ads, SEO, your website, lead generation and appointment setting are planned together, with the focus on qualified leads, appointments and customers rather than traffic alone.
Services
What services does Seek Simple Solutions offer?
Seek Simple Solutions builds and optimizes sales funnels using Meta and Google Ads, SEO, conversion optimization, lead generation and appointment setting. We also provide website design and development, content and messaging, social media consulting, brand strategy and design, and creative and production consulting.
Do you manage Meta Ads and Google Ads campaigns?
Yes. We plan and manage Meta Ads and Google Ads campaigns designed around your offer, customer and business goals, and connect them to the rest of your sales funnel so paid traffic lands on pages built to convert.
Do you offer SEO services?
Yes. Our SEO services improve your search visibility and attract relevant, high-intent traffic from people actively searching for what you offer, which then feeds into your wider sales funnel.
What is conversion rate optimization?
Conversion rate optimization (CRO) is the process of improving your website, landing pages, messaging and user journey so that a larger share of your existing visitors take action, such as making an enquiry, registering, buying or booking an appointment.
Do you provide lead generation and appointment setting services?
Yes. We build systems that attract and qualify potential customers, then move qualified leads towards booked conversations, consultations, demos or sales appointments.
Can you help with branding, content and social media?
Yes. Alongside our core funnel services, we offer brand strategy and design, content and messaging, social media consulting, and creative and production consulting for photoshoots, video shoots and campaign content.
Websites
Can you build a new website for my business?
Yes. Seek Simple Solutions builds conversion-focused websites designed around your audience, your offer and your sales goals, so the website turns more of your traffic into enquiries, qualified leads and business opportunities.
How long does it take to build a website?
We deliver conversion-focused websites in just 15 days.
Can you improve my existing website instead of rebuilding it?
Yes. We identify conversion gaps in your current website and landing pages, then improve the messaging, user journey and calls-to-action to help more of your existing traffic convert.
Which website platforms do you work with?
Our recent projects include custom-built websites deployed on Netlify, a Shopify e-commerce store for Activian Socks and a Squarespace website for Striders. We choose the platform that best fits your business, your team and your sales goals.
Do you build e-commerce websites?
Yes. For example, we built the Activian Socks store on Shopify, with a user journey optimized for product discovery, colour and size selection, and a smooth path to checkout.
Working With Us
Who is behind Seek Simple Solutions?
Seek Simple Solutions is an independent sales funnel consultancy run by a sole proprietor consultant who works with a network of marketing professionals. Your point of contact is the consultant who plans your funnel, while our team of freelancers helps deliver the work, from strategy through to execution and optimization.
What types of businesses do you work with?
We work with businesses that rely on digital traffic to generate leads, registrations, appointments or sales. Our recent work includes an e-commerce brand, a competitive fitness race, and a running community and marathon organizer.
How much do your services cost?
Pricing depends on the scope of your project, including which channels, website work and funnel stages are involved. Book a free consultation and we will recommend an approach that fits your business and goals.
How do I get started with Seek Simple Solutions?
Click Free Consultation on any page, enter your name, email and company, then choose a time in the calendar that appears to book a 30-minute call with our team.
What happens during the free consultation?
We look at your current customer journey, identify where you are losing potential customers and find opportunities to improve conversion across your ads, website, lead generation and appointment setting.
Still have questions?
Book a free consultation and we'll look at your current customer journey together.